Question 1 Select one (1) hotel which is a member of the Singapore Hotel Association to answer parts (a) and (b) below. What are two (2) possible limitations to consider in using Revenue Management for your selected hotel? Explain. Provide examples of how each of the following three (3) Pricing Methods can be applied to your selected hotel. i. Cost-based Pricing ii. Rate of Return Pricing iii. Psychological Pricing In your examples, provide calculations (if applicable) based on available information with reasonable assumptions. State your source of information.
Question 1 Select one (1) hotel which is a member of the Singapore Hotel Association to answer parts (a) and (b) below. What are two (2) possible limitations to consider in using Revenue Management for your selected hotel? Explain. Provide examples of how each of the following three (3) Pricing Methods can be applied to […]