question 1
Considering the campaign, and the customer segments identified suggest ONE communications objective using SMART. Justify your answer.
question 2
Give examples of communications theories and models that have been applied to the campaign
Eg RACE, DAGMAR, AIDA etc
please watch the advert
Info about the ad on the website:
https://www.johnlewis.com/content/give-a-little-love (Links to an external site.)
The post question 1
Considering the campaign, and the customer segments identified sugges appeared first on Essay Desk.