Description

question –

How successful was the campaign? Use TWO tools to measure this success and justify the use of tools

If can’t find specific data EXPLAIN which tools you would use

Base your measurements / suggested measurements on your Objective

based on john lewis Chrismas campaign 2020

https://www.youtube.com/watch?v=Juv2c0xgGno&feature=emb_logo

This video will give you some great ideas on how to measure a campaign’s success- https://www.youtube.com/watch?v=E37vlsKrqaY

https://www.johnlewis.com/content/give-a-little-love (Links to an external site.)

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