Strategy is critical to the process of charting a company’s direction in the business environment. When
evaluating strategic choices, it is important to understand key advantages and disadvantages of the various
options under consideration. Decision models continue to impact strategy development and should
continuously be evaluated, and others considered.
Minimum of 500 words in the body
Minimum of 2 sources from the literature in addition to course texts
Current APA format must be used.
Use the following outline:
• Introduction
• Process: Setting the Company’s Direction with Strategy – What is the process in no less than 200 words
• Strategic Thinking: Discussion of a Key Advantage or Disadvantage from Rumelt – What is it and why is it
important in no less than 200 words
• Decision Model: no less than 100 words
• How do my decision models aid / hinder this process and why
• What other decision models are being considered and why
• Conclusion
• Support your factual assertions with citations.
Include an Annotated Bibliography, in current APA format, of the 2 additional Sources:
Minimum of 250 words in each annotation
Summary of Key Points
Evaluation of the Quality of the Publication Evaluation of the Quality of the Author(s) Where this fits into the
discussion
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