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Assess the external environment of the organization. Based on your assessment and the strengths and weaknesses you identified in Part 1, evaluate opportunities for that organization to add economic, social, and environmental value. Recommend an opportunity that meets the following criteria: Best capitalizes on the organization’s valuable, rare, and hard-to-imitate resources Is least impacted by the organization’s weaknesses Takes the best advantage of the external environment

Complete the 7 Sections of MGTCB-576

Section 1

Competency 1 Reflection: Examine principles related to human resource management.

Complete in a minimum of 500 words. Complete your reflections by responding to all prompts.

Evaluate opportunities to add economic, social, and environmental value to an organization.

Reflection

Choose 3 products you might be interested in purchasing that are sold on the internet. Visit the website for each product and go through the process as if you were going to purchase the product.

Reflect on the following in a minimum of 500 words.

  • Which website did you have the best buying experience with? Why do you think that is? ‘
  • Which website did you have the worst buying experience with? Why? What economic, social, or environmental value opportunities does this company have?
  • If you could create the perfect website to sell a product, what features would it have?

Section 2

In this assessment, you will assess a Fortune 500 company’s approach to entrepreneurial value creation and evaluate its strengths. You will recommend an action the company could take to increase entrepreneurial value creation. You will also assess the company’s external environment and evaluate opportunities for that organization to add economic, social, and environmental value.

Part 1

Choose 1 of the following Fortune 500 companies to study throughout this course:

  • CVS Health
  • Chevron
  • Kroger
  • Bank of America
  • Home Depot
  • Comcast
  • Target
  • United Parcel Service
  • Procter & Gamble
  • Caterpillar

Research the company and then answer the following questions:

  • Which company did you choose?
  • What is the company’s website address?
  • What are 3-5 entrepreneurial strengths of the company?
  • What are the major elements of the company’s approach to entrepreneurship and value creation?
  • What is 1 action the company could take to increase its entrepreneurial value creation?

Include references for any sources cited.

Part 2

Assess the external environment of the organization. Based on your assessment and the strengths and weaknesses you identified in Part 1, evaluate opportunities for that organization to add economic, social, and environmental value.

Recommend an opportunity that meets the following criteria:

  • Best capitalizes on the organization’s valuable, rare, and hard-to-imitate resources
  • Is least impacted by the organization’s weaknesses
  • Takes the best advantage of the external environment

Create a 13- to 15-slide PowerPoint presentation to present your assessment, evaluation, and recommendation. Include the following:

  • Cover slide
  • Agenda slide
  • Description of the organization (1 slide)
  • Summary of the strengths and weaknesses of the organization (2 slides)
  • Key aspects of your assessment of the external environment that present opportunities for adding value, such as trends, unmet needs, unsolved problems, underserved consumer groups, and so on (2-3 slides)
  • Evaluation of opportunities to add economic value (1 slide)
  • Evaluation of opportunities to add social value (1 slide)
  • Evaluation of opportunities to add environmental value (1 slide). Note: Some opportunities may appear on more than 1 slide. For example, you may find an opportunity that adds economic, social, and environmental value.
  • Recommended opportunity to pursue first, with a rationale that shows how the opportunity capitalizes on the organization’s valuable, rare, and hard-to-imitate resources; is not much impacted by the organization’s weaknesses; and takes advantage of the external environment (1-2 slides)
  • Conclusion slide
  • References slide
  • Speaker notes to convey the details you would give if you were presenting

The slides should contain only essential information and as little text as possible. Do not design a slide presentation made up of long bullet points.

Cite references to support your assignment.

 

Section 3

Complete in a minimum of 500 words. Complete your reflections by responding to all prompts.

Competency 2

Evaluate competitive advantages and value-creating opportunities for organizations.

Reflect on the following in a minimum of 500 words:

Imagine yourself as the CEO of a company in an industry that interests you. Identify the major global trends that affect the company, analyze the impact of those trends on the company, and identify sources you, as the CEO, could use to monitor those trends. How can you use those trends to create value for the company?

Section 4

In this assessment, you’ll continue analyzing the company you began working with for the Competency 1 Assessment. In Part 1, you’ll determine the company’s strength of each of Porter’s five forces and of the complementors. In Part 2, you’ll analyze the potential international market for your selected company by considering the 4 aspects of the diamond of national advantage. Finally, you’ll make a recommendation as to whether the company should expand into another country.

Part 1

Porter’s Five Forces

Determine the strength—high, medium, or low—of each of the Porter’s five forces and of the complementors for the company you assessed in the Competency 1 assessment.

In 1-3 sentences, justify the strength you assigned to each force with examples.

Part 2

Choose 1 country that the organization you’ve been working on in this course could consider expanding into.

Analyze that potential international market by considering the 4 aspects of the diamond of national advantage: industry rivalry, demand conditions, related and supporting industries, and factor endowments.

Analyze the forces (in the home market and international market) that will help the organization succeed with its expansion, and the forces that may act as barriers to that expansion. Refer to your analysis of strengths and weaknesses completed in Competency 1 Assessment, Part 1; Part 1 of this assessment; and your analysis of the diamond of national advantage.

Evaluate the 4 adjustments leaders must make when expanding internationally (Burkus, 2012). Recommend 1 specific leadership action for each adjustment, such as developing a global mindset, developing sensitivity to cultural differences, decentralizing, deciding on the level of involvement, etc.

Recommend whether the organization should expand into the chosen country and explain your rationale.

Create a 13- to 14-slide PowerPoint presentation to present your analysis and recommendation. Include the following in your presentation:

  • A cover slide
  • An agenda slide
  • Identification of the country you have chosen (1 slide)
  • 1 slide for analysis of each of the elements of the diamond of national advantage (4 slides)
  • A summary of analysis of the forces that will help the organization succeed in the new country (1 slide)
  • A summary of analysis of the forces that will hinder the organization’s success in the new country (1 slide)
  • Leadership actions required to make the 4 adjustments identified by Burkus (2012) (1-2 slides)
  • A recommendation and rationale (1 slide)
  • A conclusion slide
  • A references slide
  • Speaker notes to convey the details you would give if you were presenting

Note: The slides should contain only essential information and as little text as possible. Do not design a slide presentation made up of long bullet points.

Cite references to support your assignment.

 

Section 5

Complete in a minimum of 500 words. Complete your reflections by responding to all prompts.

Competency 3

Develop a value-creation strategy for an organization.

Reflect on the following in a minimum of 500 words.

Refer to the company you’ve been assessing throughout the course and identify the types of innovations the company is pursuing. Do the innovations tend to be incremental or radical? Product-related or process-related? In what ways, no matter how minor, could you add value to such innovations?

Section 6

Evaluate the extent to which the company you selected epitomizes each of the six elements of a learning organization. Write a memo to the CEO of the company you’ve been assessing throughout the course, outlining your plan to create economic, social, and environmental value.

Part 1

Review the 6 key elements of a learning organization (Ch. 11 of Strategic Management by Dess).

Evaluate the extent to which—high, medium, or low—the company you selected epitomizes each of the 6 elements.

In 1-3 sentences, justify the rating you assigned to each key element with examples.

Recommend at least 1 step the organization’s leaders could take to enhance 1 of the elements and explain how that could help the organization create more value.

Cite references to support your assignment.

Part 2

Write a 4- to 6-page memo to the CEO of the company you’ve been assessing throughout the course, outlining your plan to create economic, social, and environmental value. In your memo, include the following items:

  • An executive summary of the memo
  • A summary of the organization’s strengths and weaknesses from Competency 1 Assessment, Part 1, and recommendations for converting weaknesses into strengths
  • A summary of your findings on Porter’s five forces from Competency 2 Assessment, Part 1
  • A summary of your findings on the diamond of national advantage from Competency 2 Assessment, Part 2
  • A summary of your analysis of the firm as a learning organization from Part 1 of this assessment
  • Strategic recommendations based on your previous work in this course. Include the opportunity identified in Competency 1 Assessment, Part 2, the move into the country identified in Competency 2 Assessment, Part 2, and any recommended moves toward being a learning organization. Provide a rationale for each recommendation.

Cite references to support your assignment.

Section 7

Complete in a minimum of 500 words. Complete your reflections by responding to all prompts

REFLECTION:

Question #1

Consider your current or a past place of employment. (Brookfield Properties)

  • How might you use the information learned in this course to identify an opportunity to add value to the organization?
  • What information might you need in order to develop a value-creation strategy for the organization?
  • What specific competitive advantages might arise by adding value to the organization?

Question #2

What specific assignments or learning activities from this course did you find particularly beneficial? What do you feel would have improved or added to your learning experience in this course?

Requirements: Per Instruction

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