BMAF004-20 Assessment Brief
| Module code: | BMAF004-20 |
| Module title: | Introduction to Business and Management |
| Assignment: | S1. Group Presentation (Face-to-face presentations will be taken in week 10, 11 and 12 by Module Lecturer) |
| Word count: | 3,000 |
| Contribution to module mark: | 100% |
| Module leader: | |
| Assessment outline (from the module specification): | In your group presentation you will analyse the theories and models related business and management for a UK based business. |
| Submission deadline: | 17th September 2025 (Time: 23:59) |
Learning Outcome Assessed
- Your ability to Identify and describe the general objectives of business and the context in which it
- Your understanding of the nature, characteristics, advantages, and disadvantages of different forms of business and organisational
- Your capacity to learn about the different approaches to problem solving.
🔹 BMAF004-20 Introduction to Business and Management Assignment Guide
BMAF004-20 Assessment
You will produce a group presentation about a UK based business that you have selected. Your presentation will analyse the internal and external environment of your business. You will also investigate the organisational structure types and importance of problem solving in business and management.
Your presentation must include notes and the given word count is 3000 words (slides + Appendix slides).
Scenario
The assessment requires you to produce a group presentation (4-5 students). Your presentation should be around 3000 words (Slides + Appendix Slides). Each group will be given 25 minutes to present, and each member must (equally) participate in the presentation.
You need to choose a UK company from the following sectors (only one sector):
- Automobile
- Airline
- Telecommunication
- Chain Restaurants
- Chain Hotels
Remember it must be a UK business, and you have to analyse the UK environment for the business. We encourage you to choose a large organisation for which you are sure you can find a lot of relevant information through the e-library resources, company website, relevant industry reports. When choosing a company operating in several industries, please focus on one industry only as otherwise you will not have enough space to provide an accurate analysis.
Read the scenario above before undertaking the tasks which will include the following:
- Provide a detailed introduction to your chosen
- Using PESTLE analysis model discuss both the positive and negative influence/impact the macro environment has on your b
- Identify the key strengths and weakness of your business. Explain how it interrelates with your findings of the external environment discussed above.
- Identify/create and explain the organisational structure of your selected business. Remember to use all the learnt terminologies in this topic to
- Discuss a current issue that your selected business is facing and as a group solve their problem and suggest your recommendation. Remember the techniques you learnt in class for problem solving.
Format
The full presentation must contain 12-15 presentation slides followed by 7-8 appendix slides. The appendix slides themselves will not be used in the spoken presentation. The appendix slides should provide relevant information that supports the main points of the presentation for example, it may identify additional benefits or concerns, explain theoretical justifications, or provide tables, graphs or figures or other details which would be too crowded for the presented slides. A full reference list should be included in a separate slide(s). Citations and references should be provided using the Harvard style.
Charts, diagrams, and figures may all be used wherever appropriate to the points being made. Please do not use footnote.
Assessment S1 Deadline: 17th September 2025 (Time: 23:59)
Important: If you encounter technical issues uploading with your assessments, you should immediately email your Module Leader with a copy of your assessment and a screenshot of the
technical error showing the time of the issue before the assessment deadline. Please remember that it is your responsibility to ensure submission deadlines are met.
Assignment Structure: Group Power Point Presentation
Cover Slide
This should clearly follow the cover page template in your Module Handbook: Your Name and ID, Module Name and Code, Assignment Name and Number and the Word Count.
Introduction
- Introduction to your selected
- Structure of your
Main Body
- PESTLE analysis for your business highlighting the influence/impact it
- Mention the key strengths and weakness of your business.
- Explain how the strengths and weakness interrelate with the external
- Organisational structure of your selected
- Select a current issue that your selected business is facing.
- Suggest a solution for the
Conclusion
- Summary of your findings in this
References
- References must be included in the form of Harvard
- This is an academic presentation; therefore, proper referencing is
- Images used should be
- Should include in-text and Reference
- You must also include notes elaborating the point mentioned in each
Assessment Criteria
Your presentation will be marked according to the following criteria:
| Criteria | Mark | |
| Quality of the slides and presentation skills | Rules of a good presentation are followed; slides are of good quality. | 30% |
| Delivery | Demonstration of practice/rehearsal, professionalism and body language, confidence. | 30% |
| Content | The content of the presentation, meeting the requirement of the task and showing an adequate level of depth. | 40% |
Presentation Requirements:
- Face-to-face Presentations: Your Lecturer will provide you with an allocated presentation time slot. You are expected to attend your allocated time slot in the class and be prepared to present your PowerPoint
- All Presentations: Please be aware that you are marked for your delivery. You are presenting a professional presentation and therefore expected to present yourself in a professional manner/
- You must first present your assessment PowerPoint Slides in class. Following your presentation, please upload your slides to the submission portals on the Virtual Learning Environment (VLE)
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BMAF004-20 Assessment Submission Instructions
Assignment 1: PowerPoint Presentation Slides need to be submitted through Turn-it-in, by: 17th September 2025, Time: 23:59
If you encounter technical issues uploading with your assessments, you should immediately email your student success tutor with a copy of your assessment and a screenshot of the technical error showing the time of the issue before the assessment deadline. Please remember that it is your responsibility to ensure submission deadlines are met.
For all policies regarding submission of your work please refer to the Programme and Student Handbooks.
Assessment 1: Power Point Presentation
| Criteria | Fail 0-39
Poor quality |
E. 40-49
Satisfactory quality |
D. 50-59
Sound quality |
C. 60-69
Good quality |
B. 70-79
Excellent quality |
A. 80-100
Outstanding quality |
|
| Quality of the presentation
Key areas to consider:
|
30% | The presentation does not meet the presentation standards. Little to no attempt at following the standard format. Poor quality slides. | Some inconsistencies with respect to the expectations of a PowerPoint presentation. Poor selection of layout and images with varying quality of images. | Sound materials, with an attempt to format the presentation. Some improvements needed in the selection and relevance of the images and the layout used. Some consistency in the quality of the slides. | A good presentation with quality slides. The selection of images and layout was relevant to the presentation. Appropriate and well considered formatting. Minor improvements overall. | Excellent presentation, showing great attention to details and careful selection of images and creative in producing the presentation. a consistent story. Excellent quality of slides used. | Slides are of a professional standard, demonstrating good sourcing of relevant images. Outstanding format and presentation throughout. |
| Delivery
Key areas to consider:
|
30% | Problematic delivery, with little evidence of professional approaches used. Does not meet the expected timing. | The delivery lacks in fluidity, presenting major areas for improvement in at least one of the following areas: use of English language, professional standards, or practice. Some timing issues in the delivery. | Sound delivery, however, not all members of the team contributed equally. Some breaks to the fluidness of the presentation with minor timing issues in the delivery. The presentation professionalism could have been improved. Some evidence of practice and appropriate use off the English language. | A good presentation, a well organised delivery which met the timing requirements. | Excellent delivery, showing clear efforts in preparation and with excellent use of the English language. An excellent professionally delivered presentation, meeting the timing requirements. | Outstanding presentation of a professional standard. Little to no errors in the delivery of the slides. |
| Content
Key areas to consider:
|
40% | Content is not relevant to the task. No clear connection has been made between to any relevant business and management models/theories. | Only some parts of the task are covered in the presentation. An attempt to examine a specific business function has been made. Room for major improvements in at least one of the following areas: analysis of the function, application of at least one relevant business and management model/theory, real world examples and supported recommendations. | Sound use of very simple ideas and sources, with most of the task attempted, however lacking in analysis and evaluation. An attempt to use business frameworks or examples to support recommendations. | Good content and use of some business and management frameworks. An attempt to provide some relevant and specific examples, however, provides simple conclusions. | Excellent content, using multiple sources, presented considering relevant business theoretical frameworks. Excellent and specific examples from the business to support the recommendations presented. | Outstanding content, rich sources used, and advance level of interpretation and analysis shown. |
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