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ABCM2103 This assignment aims to explore the impact of the e-commerce revolution on consumer behavior, economic landscapes: INFORMATION TECHNOLOGY, MEDIA AND SOCIETY Assignment, OUM, Malaysia

PART I

WRITTEN ASSIGNMENT (50%)

PURPOSE

This assignment aims to evaluate students’ ability to apply knowledge learned in the course, specifically on information and communication technology and media credibility.

REQUIREMENTS

This assignment aims to explore the impact of the e-commerce revolution on consumer behavior, economic landscapes, and societal changes in Malaysia. You’ll analyse how technological advancements in online shopping platforms have transformed how Malaysians shop, interact with businesses, and perceive commerce.

Introduction to e-commerce in Malaysia.
Analyse how e-commerce has influenced Malaysian consumer behaviour, including shopping patterns, preferences and purchasing habits.
Discuss the societal changes e-commerce brings, such as lifestyle shifts, community interactions, and urban-rural dynamics.
Discuss innovations driving e-commerce growth and their impact on user experience.
As a conclusion, predict future trends in e-commerce adoption, technology integration, and its broader implications for Malaysian society and economy.

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