Assignment Brief Academic Year 2020-21 Module code and title: Assignment No. and type: Module leader: Assessment weighting: Project Dr Hassaan Khan 1. Presentation (500 words) 2. Board Report (1000 words) 100% Submission time and date: Monday 10th May 2021 at 2pm Target feedback time and date: 3 weeks from the date of final submission Assignment Task
This assignment involves preparation of a presentation (which outlines the project proposal and rationale) followed by a Client Report which outlines the project plan, project scope and risk and evaluating project success.
This assignment has been designed to provide you with an opportunity to demonstrate your achievement of the following module learning outcomes: LO 1 Present and agree a project proposal with client; LO 2 Use appropriate tools to collect, select and use information from a range of sources LO 3 Evaluate the data relevant to the proposal; LO4 Communicate the outcomes and recommendations.
Task Requirements
OVERVIEW:
Astra Plc is a small sized company specializing in vitamin and mineral based food supplements. The company is looking to diversify its portfolio by launching a new health and fitness app in the next three months. You have been hired by Astra Plc to assess the suitability of the new app.
DESCRIPTION OF THE TASK — WHAT YOU ARE BEING ASKED TO DO?

Prepare an annotated power point presentation (8-10 slides maximum) for Astra Plc which outlines the project proposal and rationale of the new health and fitness app (carry out relevant research e.g. background information, what does the app do, why should it be built, potential customers, likelihood of success) (L01) [500 words]
Business Environment