Task Summary This Assessment follows on from your development of an Advertising Brief in Project Part A – Assessment 1. You will apply the knowledge you have developed in Modules 1-5, to put together an Advertising Campaign (this Assessment) for the brand in Assessment 1. This Advertising Campaign must use the parameters that you developed in the Advertising Brief from Assessment 1, using the template provided in this Assessment 2 Brief and enhanced with visuals based on your Creative ideas. Part B is due in Week 10 and accounts for 50% of the total mark. The final Part
Learning Outcomes completion a) The Subject Learning Outcomes demonstrated by successful of the task below include: Explore and reflect on the functions and evolution of advertising. b) Explain the principles and practices involved in the creation of effective advertisements d) Compare and contrast the advantages of the different types of advertising media. e) Design an […]