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MBA404 Consumer Behaviour & Marketing Psychology Assessment 3 Webinar Copyright Notice COPYRIGHT COMMONWEALTH OF AUSTRALIA Copyright Regulations 1969 WARNING This material has been reproduced and communicated to you by or on behalf of Kaplan Higher Education pursuant to Part VB of the Copyright Act 1968 (the Act). The material in this communication may be subject to copyright under the Act. Any further reproduction or communication of this material by you may be the subject of copyright protection under the Act. Do not remove this notice Assessment 3 Overview LO3: Criticise, and synthesise differing approaches to the explanation of consumers’ behaviour towards products and marketing communications. LO4: Demonstrate an understanding of and be able to explain the strategic marketing issues relating to consumer behaviour. LO5: Research and report on contemporary consumer behaviour such as attitudes, group influences, culture, social class, consumer learning processes, organisational and personal buying decision making. What is due in Week 11? Saturday 3 October 2020 09:00 AM (AEST) The Task To start preparing this final piece of assessment, you are first required to conduct extensive online research to find examples of the recent integrated marketing campaign of your chosen product/service. You may wish to use information that you have gathered in the second step of the consumer decision-making process that you have prepared earlier in your video subm

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MBA404 Consumer Behaviour & Marketing Psychology Assessment 3 Webinar Copyright Notice COPYRIGHT COMMONWEALTH OF AUSTRALIA Copyright Regulations 1969 WARNING This material has been reproduced and communicated to you by or on behalf of Kaplan Higher Education pursuant to Part VB of the Copyright Act 1968 (the Act). The material in this communication may be subject […]

MBA404 Consumer Behaviour & Marketing Psychology Assessment 3 Webinar Copyright Notice COPYRIGHT COMMONWEALTH OF AUSTRALIA Copyright Regulations 1969 WARNING This material has been reproduced and communicated to you by or on behalf of Kaplan Higher Education pursuant to Part VB of the Copyright Act 1968 (the Act). The material in this communication may be subject to copyright under the Act. Any further reproduction or communication of this material by you may be the subject of copyright protection under the Act. Do not remove this notice Assessment 3 Overview LO3: Criticise, and synthesise differing approaches to the explanation of consumers’ behaviour towards products and marketing communications. LO4: Demonstrate an understanding of and be able to explain the strategic marketing issues relating to consumer behaviour. LO5: Research and report on contemporary consumer behaviour such as attitudes, group influences, culture, social class, consumer learning processes, organisational and personal buying decision making. What is due in Week 11? Saturday 3 October 2020 09:00 AM (AEST) The Task To start preparing this final piece of assessment, you are first required to conduct extensive online research to find examples of the recent integrated marketing campaign of your chosen product/service. You may wish to use information that you have gathered in the second step of the consumer decision-making process that you have prepared earlier in your video subm Read More »

Total 1600 words, +/-10% (word length includes in-text referencing and excludes your reference list) 3cm margins on all sides, double-spaced text Use font, such as Times New Roman, Arial or Calibri; font size 12 APA style referencing CASE STUDY 1 Michael is a 48 year old man who is being treated in an adult inpatient unit. He was brought into hospital by Police after he was found in the Mall – he was shouting the “bikies are out to get me” and appeared to be distressed and afraid, running aimlessly and often looking behind. He was not wearing shoes, and his only clothing was a towel wrapped around his lower body. He appeared to be very disheveled, his hair was matted and dirty, as were his hands and feet. There

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Total 1600 words, +/-10% (word length includes in-text referencing and excludes your reference list) 3cm margins on all sides, double-spaced text Use font, such as Times New Roman, Arial or Calibri; font size 12 APA style referencing CASE STUDY 1 Michael is a 48 year old man who is being treated in an adult inpatient

Total 1600 words, +/-10% (word length includes in-text referencing and excludes your reference list) 3cm margins on all sides, double-spaced text Use font, such as Times New Roman, Arial or Calibri; font size 12 APA style referencing CASE STUDY 1 Michael is a 48 year old man who is being treated in an adult inpatient unit. He was brought into hospital by Police after he was found in the Mall – he was shouting the “bikies are out to get me” and appeared to be distressed and afraid, running aimlessly and often looking behind. He was not wearing shoes, and his only clothing was a towel wrapped around his lower body. He appeared to be very disheveled, his hair was matted and dirty, as were his hands and feet. There Read More »

Assessment Task 3 Lean Business Plan Assessment Type Group Weight 40% Length 5.000 words (+/- 500 words) Task Description For this assessment, you will w&k with a group to apply your understanding of entrepreneurship to a real-world problem and develop an investor-ready lean business plan. To successfully complete this assessment, you will need to engage with the unit materials, tools, and templates presented throughout the study period as well as conduct primary research in the marketplace. Lean Business Plan Sections Your lean business plan should be based on your team’s lean canvas and should include the following sections: High Level Concept • Unique Value Propositron • Problem • Solution • Customer Segments • Channels • Unfair Advantage • Key Metrics • Cost Structure • Revenue Streams • Appendices

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Assessment Task 3 Lean Business Plan Assessment Type Group Weight 40% Length 5.000 words (+/- 500 words) Task Description For this assessment, you will w&k with a group to apply your understanding of entrepreneurship to a real-world problem and develop an investor-ready lean business plan. To successfully complete this assessment, you will need to engage

Assessment Task 3 Lean Business Plan Assessment Type Group Weight 40% Length 5.000 words (+/- 500 words) Task Description For this assessment, you will w&k with a group to apply your understanding of entrepreneurship to a real-world problem and develop an investor-ready lean business plan. To successfully complete this assessment, you will need to engage with the unit materials, tools, and templates presented throughout the study period as well as conduct primary research in the marketplace. Lean Business Plan Sections Your lean business plan should be based on your team’s lean canvas and should include the following sections: High Level Concept • Unique Value Propositron • Problem • Solution • Customer Segments • Channels • Unfair Advantage • Key Metrics • Cost Structure • Revenue Streams • Appendices Read More »

Assessment Task 4: Investor Pitch Assessment Type Group Weight 20% Length 10 minutes (+/- 30 seconds) Task Description For this assessment, you will take the lean business plan you have developed and convert it into an investor-ready pitch. You will need to develop a pitch deck and present your work to the class. In order to successfully complete this assessment, you will need to engage with the unit materials, tools, and templates presented throughout the study period as well as conduct primary research in the marketplace. Templates Your investor pitch should be based on your team’s lean business plan and should be structured using an industry standard pitch-deck template as a starting point. Most commonly used templates will use some variant of the following slides: • Value Proposition • Problem • Solution • Why Now • Market Size • Competition

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Assessment Task 4: Investor Pitch Assessment Type Group Weight 20% Length 10 minutes (+/- 30 seconds) Task Description For this assessment, you will take the lean business plan you have developed and convert it into an investor-ready pitch. You will need to develop a pitch deck and present your work to the class. In order

Assessment Task 4: Investor Pitch Assessment Type Group Weight 20% Length 10 minutes (+/- 30 seconds) Task Description For this assessment, you will take the lean business plan you have developed and convert it into an investor-ready pitch. You will need to develop a pitch deck and present your work to the class. In order to successfully complete this assessment, you will need to engage with the unit materials, tools, and templates presented throughout the study period as well as conduct primary research in the marketplace. Templates Your investor pitch should be based on your team’s lean business plan and should be structured using an industry standard pitch-deck template as a starting point. Most commonly used templates will use some variant of the following slides: • Value Proposition • Problem • Solution • Why Now • Market Size • Competition Read More »

BFA504 Accounting Systems and Processes Assessment 3: Xero Case Study Due: 11th October 11.59pm Part A: XERO work New Age Designs Pty Ltd (New Age) is a Tasmanian small to medium sized enterprise which sells caps and hats to government departments (SME). New Age has decided to convert their manual system of bookkeeping to an online system using Xero. New Age has two stores (one in Hobart, and one in Launceston). They have been operating since 1st July 2019, but as the Launceston store opened on 1st July 2020, they have not previously had financial figures for each store. They would now like to have financial reports for both stores from 1st July 2020 (note: inventory is not recorded per store, but sales and purchases are). New Age previously posted sale transactions to the general ledger from bank records, rather than generating and posting sales invoices. Depreciation on fixed assets (as shown in the list of transactions) are accounted for monthly. Note: This is an individual assignment not a group assignment. YOU MUST USE the XERO LEARN assignment link forwarded to your email as trial and tutorial versions of Xero will not be marked.

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BFA504 Accounting Systems and Processes Assessment 3: Xero Case Study Due: 11th October 11.59pm Part A: XERO work New Age Designs Pty Ltd (New Age) is a Tasmanian small to medium sized enterprise which sells caps and hats to government departments (SME). New Age has decided to convert their manual system of bookkeeping to an

BFA504 Accounting Systems and Processes Assessment 3: Xero Case Study Due: 11th October 11.59pm Part A: XERO work New Age Designs Pty Ltd (New Age) is a Tasmanian small to medium sized enterprise which sells caps and hats to government departments (SME). New Age has decided to convert their manual system of bookkeeping to an online system using Xero. New Age has two stores (one in Hobart, and one in Launceston). They have been operating since 1st July 2019, but as the Launceston store opened on 1st July 2020, they have not previously had financial figures for each store. They would now like to have financial reports for both stores from 1st July 2020 (note: inventory is not recorded per store, but sales and purchases are). New Age previously posted sale transactions to the general ledger from bank records, rather than generating and posting sales invoices. Depreciation on fixed assets (as shown in the list of transactions) are accounted for monthly. Note: This is an individual assignment not a group assignment. YOU MUST USE the XERO LEARN assignment link forwarded to your email as trial and tutorial versions of Xero will not be marked. Read More »

2000 words case study analysis APA 6TH edition references. please read, go through and follow the brief attached chosen organisation is BigW address 4 benchmarking that actually and in fact belong to BigW ( this is the assignment main point) compare the organisation to a competitor please mention the performance measurement and diagnostic measurement in the right section that these two measurements belongs sowt and pestle must be used a theory of the following that fit and suit the organisation must be used: 1-Archetyps 2-key performance indicators(KPI) 3-standards 4-business process modelling 5-balance scorecard 6-program logic 7-house of quality ========== A SSESSMENT 1 BRIEF Subject Code and

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2000 words case study analysis APA 6TH edition references. please read, go through and follow the brief attached chosen organisation is BigW address 4 benchmarking that actually and in fact belong to BigW ( this is the assignment main point) compare the organisation to a competitor please mention the performance measurement and diagnostic measurement in

2000 words case study analysis APA 6TH edition references. please read, go through and follow the brief attached chosen organisation is BigW address 4 benchmarking that actually and in fact belong to BigW ( this is the assignment main point) compare the organisation to a competitor please mention the performance measurement and diagnostic measurement in the right section that these two measurements belongs sowt and pestle must be used a theory of the following that fit and suit the organisation must be used: 1-Archetyps 2-key performance indicators(KPI) 3-standards 4-business process modelling 5-balance scorecard 6-program logic 7-house of quality ========== A SSESSMENT 1 BRIEF Subject Code and Read More »

What are the important points that parents need to know about school counseling programs?

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Description • What are the important points that parents need to know about school counseling programs? • How will you explain the comprehensive school counseling program and the National Standards at the PTA Meeting? • How will you explain the relationship of the school counseling program to student achievement and school success? • What type

What are the important points that parents need to know about school counseling programs? Read More »

Assessment 3: Individual Essay Due date Week 12, Friday 12:00pm Weighting 50% Type Individual essay Length Maximum of 2000 words excluding references Requirements Covid 19 and de-globalisation have disrupted global supply-chains. Choose one international business which operates globally (confirm choice with lecturer for approval) and prepare a report for the company which advises them of how to organise successfully for continued competitive success. The level of analysis for this report is at the firm level. You might discuss: 1. Former sources of competitive advantage 2. How foreig

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Assessment 3: Individual Essay Due date Week 12, Friday 12:00pm Weighting 50% Type Individual essay Length Maximum of 2000 words excluding references Requirements Covid 19 and de-globalisation have disrupted global supply-chains. Choose one international business which operates globally (confirm choice with lecturer for approval) and prepare a report for the company which advises them of

Assessment 3: Individual Essay Due date Week 12, Friday 12:00pm Weighting 50% Type Individual essay Length Maximum of 2000 words excluding references Requirements Covid 19 and de-globalisation have disrupted global supply-chains. Choose one international business which operates globally (confirm choice with lecturer for approval) and prepare a report for the company which advises them of how to organise successfully for continued competitive success. The level of analysis for this report is at the firm level. You might discuss: 1. Former sources of competitive advantage 2. How foreig Read More »

Assessment 1: Group Report Due date Week 8, Friday 12:00pm Weighting 25% Type Report Length 10 pages including references Submission via Turnitin Requirements You will be part of a group and as a group will prepare a report. Due to Covid 19 there is an individual option available for students who are unable to be in class – for example if you are still outside of NZ, or in quarantine at the start of the course. Individual option is by application to the lecturer. The individual opti

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Assessment 1: Group Report Due date Week 8, Friday 12:00pm Weighting 25% Type Report Length 10 pages including references Submission via Turnitin Requirements You will be part of a group and as a group will prepare a report. Due to Covid 19 there is an individual option available for students who are unable to be

Assessment 1: Group Report Due date Week 8, Friday 12:00pm Weighting 25% Type Report Length 10 pages including references Submission via Turnitin Requirements You will be part of a group and as a group will prepare a report. Due to Covid 19 there is an individual option available for students who are unable to be in class – for example if you are still outside of NZ, or in quarantine at the start of the course. Individual option is by application to the lecturer. The individual opti Read More »

Assessment 2: Presentation Due date Week 9, in class Weighting 25% Type Presentation Length 10 minutes Submission In class, supporting materials (ie PPT) via Turnitin Requirements You will present an industry-focused review on a topic related to a strategic theme relevant to the future competitive advantage of an industry, as would be made at an industry conference or trade organisation event for example. The precise topic to be negotiated with your lecturer. You will be expected to be able to answer questions from the audience. You may support your presentation with printed materials or powerpoint or similar. The presentation is to be concise and 10 minutes in duration maximum. This assessment

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Assessment 2: Presentation Due date Week 9, in class Weighting 25% Type Presentation Length 10 minutes Submission In class, supporting materials (ie PPT) via Turnitin Requirements You will present an industry-focused review on a topic related to a strategic theme relevant to the future competitive advantage of an industry, as would be made at an

Assessment 2: Presentation Due date Week 9, in class Weighting 25% Type Presentation Length 10 minutes Submission In class, supporting materials (ie PPT) via Turnitin Requirements You will present an industry-focused review on a topic related to a strategic theme relevant to the future competitive advantage of an industry, as would be made at an industry conference or trade organisation event for example. The precise topic to be negotiated with your lecturer. You will be expected to be able to answer questions from the audience. You may support your presentation with printed materials or powerpoint or similar. The presentation is to be concise and 10 minutes in duration maximum. This assessment Read More »

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