Stakeholder engagement and communication
Activity Read the document titled ‘Cooper and Edgett’ uploaded to your moodle: Cooper, R, & Edgett, S 2010, ‘DEVELOPING A PRODUCT INNOVATION AND TECHNOLOGY STRATEGY FOR YOUR BUSINESS’, Research Technology Management, 53, 3, pp. 33-40, Health Business Elite. Question: What is an innovative strategy? Activity: Watch the video and take notes to provide the answer to […]
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