Global Economies and International Markets - The Complete Academic Support Hub

ICON COLLEGE OF TECHNOLOGY AND MANAGEMENT
Global Economies and International Markets
Assignment Brief
Session: October 2020
General Module Information

Programme title	BSc (Hons) Business Management Top Up
Module code and title	BUS114	Global Economies and International Markets
Module Leader	Dr Gilbert Zvobgo
Module Type	Compulsory
Module Level and Credit Value	Level 6	20 Credit
Assessor (s)	Dr Alex Muresan, Dr Gilbert Zvobgo, Dr Maleeha Ashraf
Issue Date	19 October 2020
Final assignment submission deadline	8-13 February 20221
Late submission deadline	15-20 February 2021 The learners are required to follow the strict deadline set by the College for submissions of assignments in accordance with the College’s submissions guidelines.
Resubmission deadline	TBA
Feedback	Formative feedback will be available in class during the semester. Final feedback will be available within 2 weeks of the assignment submission date.

General
Guidelines

• The work you submit must be in your own words. If you use a quote or an
illustration from somewhere you must give the source.
• Include a list of references at the end of your document. You must give all
your sources of information.
• Make sure your work is clearly presented and that you use correct grammar.
• Wherever possible use a word processor and its “spell-checker”.

Internal verifier	Prof Nurun Nabi
Signature (IV of the brief) *	nabi@iconcollege.ac.uk	Date	15 October 2020

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Assignment Brief
As part of the formal assessment for the module you are required to submit a Global Economies
and International Markets project proposal. The recommended word limit is 3,000 words+/- 10%.
You are strongly advised to read “Preparation guidelines of the Coursework Documents” before
answering your assignment.
Background
You are employed as Senior Strategist by a UK-based global company. Your role involves ensuring
that the company has effective entry strategies to maintain and sustain its competitive advantage.
As part of this exercise you should develop a proposal backed by literature review of academic
scholarly work on a topic of your choice within international business and a linked case study of a
global business trend or issue.
Learning Outcomes 2, 4

At the end of the module, you will be able to:
LO No.	LO name	Level 6
LO2	Innovation	Formulate appropriate decisions in complex and unpredictable contexts in which data may be limited or contradictory, applying creativity and risk management appropriately.
LO4	Research	Apply a justified systematic approach to research methodology and demonstrate advanced information skills.

The assessment for this module is informed by the learning and experiences in your degree
programme to thoroughly and write a research proposal examining the market, industry or sector of
your choice. The following summary will aid your understanding of the assessment requirements.
Research Project
You are required to write a research proposal. The main contents of the proposal should include the
following headings: Introduction/rationale (to include, the aim and objectives, research question);
literature review; methodology; ethical considerations; budget; references; appendices.
Introduction: Should show the reader what you want to do, and why. It is designed to create
interest in the reader about your proposal. The aim show what you want to achieve, and objectives
how you want to achieve the aim of the study.
Literature review: refers to all the secondary sources related to the topic. It is important to structure
the argument intelligently so that the reader can grasp the argument in relation to others, while
showing that your work is original and creative. Literature should include both supporting material
and disagreements. You must cite the sources you used in supporting your proposal. You must use
the Harvard citation system, which is available in the ICON VLE.
Methodology: The idea is to convince the reader that the methods of data collection and analysis
will correctly address the research problem and to demonstrate to the reader that the selected
methodologies are appropriate for the specific topic. There should be a discussion of methodologies
to be undertaken to collect and analyse the data. The components of this section should include:
philosophy, approach, methodologies choice, strategy; techniques (Saunders et al, 2019); Sampling
techniques, and ethical considerations.
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Budget: A budget is necessary to predict and cost all aspects of the research and then add
allowances for the unpredictable disasters, delaying and rising costs. All items in the budget should
be justified
References: These are the sources you have referred to in your proposal. You must use the
Harvard citation system, which is available in the ICON VLE.
Appendices: These are documents that support the proposal and application, for example,
informed consent, supporting documents, questionnaires, measurement tools.
Formative assessment
Formative assessment and feedback will be integrated into the teaching delivery. This will include
in process evaluation of the quality of individual engagement with approaches and techniques
together with professional practice and etiquette.
Feedback on your formative process work will support you in developing the portfolio and the 10-
minute presentation for summative assessment. It will be provided verbally in seminars and through
the Formative Feedback Forum in the VLE.

Formative Assessment
Assessment Method	Description of Assessment Method	How
1	Introduction (topic, research question, aim and objectives	Clarity of topic, research question, aim and objectives	10%
2	Literature review	Relevant, current and critical discussion	30%
3	Methodology	Clarity of explanation and justification of methodologies to be used	50%
4	Referencing	Harvard style, current	10%

Summative Assessment
Summative assessment will take during the assessment of both the presentation and portfolio.

Summative Assessment
Assessment Method	Description of Assessment Method	How
1	Informative Introduction (topic, research question, aim and objectives	Clarity of topic, research question, aim and objectives	10%
2	Literature review	Relevant, current and critical discussion	30%
3	Quality of methodology discussion	Clarity of explanation and justification of methodologies to be used	50%
4	Referencing	Harvard style, current	10%

UNDERGRADUATE COMMON ASSESSMENT CRITERIA

(1st) 85-100% OUTSTANDING	(1st) 70-84% EXCELLENT	(2:1) 60-69% VERY GOOD	(2:2) 50-59% COMPETENT	(3rd) 40-49% ADEQUATE	Fail 30-39% MARGINAL FAIL	Fail 0-29% FAIL
Achieved the required learning outcomes	Achieved the required learning outcomes	Achieved the required learning outcomes	Achieved the required learning outcomes	Achieved the required learning outcomes with a minimally adequate response.	The student has Failed to achieve the required learning outcomes.	The student has Failed to achieve the required learning outcomes.
Subject knowledge and skills	Subject knowledge and skills	Subject knowledge and skills	Subject knowledge and skills	Subject knowledge and skills	Subject knowledge and skills	Subject knowledge and skills
PROCESS: The student demonstrates outstanding ideas generation, problem solving, concepts, technical competency and proposals in response to set briefs and/or self-initiated activity.	PROCESS: The student demonstrates excellent ideas generation, problem solving, concepts, technical competency and proposals in response to set briefs and/or self-initiated activity.	PROCESS: The student demonstrates very good ideas generation, problem solving, concepts, technical competency and proposals in response to set briefs and/or self-initiated activity.	PROCESS: The student demonstrates the competent ability to generate ideas, problem solving, concepts, technical competency and proposals in response to set briefs and/or self-initiated activity.	PROCESS: The student demonstrates an adequate ability to generate ideas, problem solving, concepts, technical competency and proposals in response to set briefs and/or self-initiated activity.	PROCESS: The student demonstrates some ability to generate ideas, problem solving, concepts, technical competency and proposals in response to set briefs and/or self-initiated activity.	PROCESS: The student demonstrates little or no ability to generate ideas, problem solving, concepts, technical competency and proposals in response to set briefs and/or self-initiated activity.
INNOVATION: The student demonstrates outstanding, independent practice, experimentation, risk taking, creativity (i.e. new ideas and/or solutions), extensive and insightful enquiry into their discipline and the motivation to advance it.	INNOVATION: The student demonstrates excellent independent practice, experimentation, risk taking, creativity, originality (i.e. new ideas and/or solutions) and in depth enquiry into their discipline.	INNOVATION: The student demonstrates very good evidence of independent practice, experimentation, risk taking, creativity, originality (i.e. new ideas and/or solutions) and in depth enquiry into their discipline.	INNOVATION: The student demonstrates competent evidence of independent practice, experimentation, risk taking, creativity, originality (i.e. new ideas and/or solutions) and enquiry into their discipline.	INNOVATION: The student demonstrates adequate evidence of independent practice, experimentation, risk taking, creativity, originality (i.e. new ideas and/or solutions) and enquiry into their discipline.	INNOVATION: The student demonstrates some evidence of independent practice, experimentation, risk taking, creativity, originality (i.e. new ideas and/or solutions) and enquiry into their discipline.	INNOVATION: The student demonstrates little or no evidence of independent practice, experimentation, risk taking, creativity, originality (i.e. new ideas and/or solutions) and enquiry into their discipline.

INDUSTRY: The student’s work demonstrates an outstanding, ethically informed, real-world experience of industry/business environments and markets.	INDUSTRY: The student’s work demonstrates an excellent, ethically informed, real-world experience of industry/business environments and markets.	INDUSTRY: The student’s work demonstrates a very good, ethically informed, real-world experience of industry/business environments and markets.	INDUSTRY: The student’s work demonstrates a competent, ethically informed, real-world experience of industry/business environments and markets.	INDUSTRY: The student’s work demonstrates an adequate, ethically informed, real-world experience of industry/business environments and markets.	INDUSTRY: The student’s work demonstrates some ethically informed, real-world experience of industry/business environments and markets.	INDUSTRY: The student’s work demonstrates little or no ethically informed real-world experience of industry/business environments and markets.
Generic and graduate skills	Generic and graduate skills	Generic and graduate skills	Generic and graduate skills	Generic and graduate skills	Generic and graduate skills	Generic and graduate skills
RESEARCH: The student demonstrates outstanding research and information skills.	RESEARCH: The student demonstrates excellent research and information skills.	RESEARCH: The student demonstrates very good research and information skills.	RESEARCH: The student demonstrates competent research and information skills.	RESEARCH: The student demonstrates adequate research and information skills.	RESEARCH: The student demonstrates some research and information skills.	RESEARCH: The student demonstrates little or no research and information skills.
ANALYSIS: The student demonstrates an outstanding ability to critically engage with and analyse information and formulate reasoned arguments.	ANALYSIS: The student demonstrates an excellent ability to critically engage with and analyse information and formulate reasoned arguments.	ANALYSIS: The student demonstrates a very good ability to critically engage with and analyse information and formulate reasoned arguments.	ANALYSIS: The student demonstrates a competent ability to critically engage with and analyse information and formulate reasoned arguments.	ANALYSIS: The student demonstrates adequate ability to critically engage with and analyse information and formulate reasoned arguments.	ANALYSIS: The student demonstrates some ability to critically engage with and analyse information and formulate reasoned arguments.	ANALYSIS: The student demonstrates little or no ability to critically engage with and analyse information and formulate reasoned arguments.
COMMUNICATION: The student demonstrates outstanding communication and presentation skills.	COMMUNICATION: The student demonstrates excellent communication and presentation skills.	COMMUNICATION: The student demonstrates very good communication and presentation skills.	COMMUNICATION: The student demonstrates competent communication and presentation skills.	COMMUNICATION: The student demonstrates adequate communication and presentation skills.	COMMUNICATION: The student demonstrates some communication and presentation skills.	COMMUNICATION: The student demonstrates little or no communication and presentation skills.

ORGANISATION: The student demonstrates outstanding self management skills.	ORGANISATION: The student demonstrates excellent self management skills.	ORGANISATION: The student demonstrates very good self management skills.	ORGANISATION: The student demonstrates competent self management skills.	ORGANISATION: The student demonstrates adequate self management skills.	ORGANISATION: The student demonstrates some self-management skills.	ORGANISATION: The student demonstrates little or no aptitude for self management.
COLLABORATION: The student demonstrates outstanding (multi disciplinary) team working.	COLLABORATION: The student demonstrates excellent (multi disciplinary) team working.	COLLABORATION: The student demonstrates very good (multi disciplinary) team working.	COLLABORATION: The student demonstrates competent (multi disciplinary) team working.	COLLABORATION: The student demonstrates adequate (multi disciplinary) team working.	COLLABORATION: The student demonstrates some (multi-disciplinary) team working.	COLLABORATION: The student demonstrates little or no (multi-disciplinary) team working.

Preparation guidelines of the Coursework Submission
Guide to students
1. Preparation Guidelines of the Coursework Document
a). All coursework must be typed.
b). The assignment should not be written in a text box.
c). Document margins must not be more than 2.54 cm (1 inch) or less than 1.9cm (3/4 inch).
d). The assignment should be in a formal business style using single spacing and font size 12.
e). Standard and commonly used type face such as Arial should be used.
f). All figures, graphs and tables must be numbered and entitled.
g). Material taken from external sources must be properly referenced using the Harvard referencing
system.
h). Do not use Wikipedia as a reference.
i). Read the Submission Instructions in the Submission point in the VLE
2. Plagiarism and Collusion
Any act of plagiarism or collusion will be seriously dealt with according to the College regulations. In
this context the definitions and scope of plagiarism and collusion are presented below:
Plagiarism is presenting somebody else’s work as your own. It includes copying information directly
from the Web or books without referencing the material; submitting joint coursework as an individual
effort.
Collusion is copying or stealing another person’s or another student’s coursework; and submitting it
as your own work.
Suspected plagiarism or collusion will be investigated and if found to have occurred will be dealt
with according to the College procedure (For details on Plagiarism & Collusion please see the
Student Handbook 20-21).
3. Good Practice
Make backup of your work in different media (hard disk, memory stick, etc.) to avoid distress for loss
or damage of your original copy.
4. Submission
a). Students shall experience both formative and summative assessment
Formative assessment assists student learning by providing early feedback to help students to
improve their learning, building on their strengths and targeting weaknesses that require closer
attention. It does not contribute directly to the module result, or to progression and award decisions.
b). All final coursework must be submitted to the Final Submission point in the right module in the
VLE and not to the lecturer or to the College Examination Office. All students will be required to
submit via the same method, and against the same deadlines, unless an adjustment has been
agreed on grounds of disability or other extenuating circumstances. Students can submit only
once, and that is the final submission. Students must keep the Submission receipt from Turnitin
securely.
5. Extension and Late Submissions
a). If you need an extension for a valid reason, you must request one using an Extenuating
Circumstances (EC) form available from the College Examination Office and on the ICON VLE.
Please note that lectures do not have the authority to extend the coursework deadlines and
therefore do not ask them to award a coursework extension. The completed form must be
accompanied by evidence such as a medical certificate in the event of you being sick and should be
submitted to the College Examination Office.
b). Only one opportunity for reassessment (resubmission) will be permitted and the assessment will
be capped at Pass for the module. Students will be required to submit referred coursework over the
summer period. In addition, modules passed cannot be reassessed.
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6. Resitting a Module
a). A resit is a second attempt at an assessment without any additional tuition and with marks
capped at the Pass mark
b). Resitting students must be reassessed under the syllabus in place at the first attempt.
c). Resitting students should be reassessed by the same method used at the first attempt.
7. Repeating a Module
a). A repeat is a second attempt at an assessment in the following academic session with marks
capped at the Pass mark
b). A student who has failed 2/3 of the modules (40 credits) in both Final/Late submission and in the
Resubmission must retake the modules with full attendance and payment of the module fee.
c). Repeating students must be reassessed in all the components of the failed module(s) and can
only submit once.
d). The fees for repeating students must be charged pro-rata to the credit value of the module(s)
concerned.
e). A student who fails at the second attempt must leave the programme and must not be permitted
to re-enrol on a failed programme or module.
8. Submission deadlines online on the ICON VLE
Final Submission date: 8-13 February 2021
Late Submission date: 15-20 February 2021