Introduction of KPJ Healthcare Berhad including its vision and mission statements, objectives, and short-term and long-term goals.
Analyze the company using SWOT analysis, Internal Factor Evaluation (IFE), External Factor Evaluation (EFE), and Competitive Profile Matrix (CPM).
Analyse its financial positions based on its Annual Report for 2017 and 2018 using various financial ratios.
Summarised your findings and explain the strategic positions of KPJ Healthcare Berhad.

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