Review the social networking sites maintained by the organization you discussed in your Module Six journal assignment (Coca Cola was organization). Find an example of Coca Cola organization using storytelling on one of their social networking sites and write a journal that analyzes the target audience and organizational goal of this story. Be sure to include a link to the story in your submission. Specifically, the following must be addressed: • Identify an example of an organization using a story on a social networking site to meet an organizational goal. • Describe who the target audience is for this story (its demographics, psychographics, and geographics). Compare how this audience relates to the audience you identified in your Module Six journal assignment. • Explain the organizational goal the story intended to meet and how it compares to the goal identified in your Module Six journal assignment. • Provide a rationale for why you believe the organization chose to use a social networking site to distribute this story to the audience instead of another channel, such as the channel identified in your Module Six journal assignment. This assignment must be approximately 250 to 300 words in. Resources must be cited in APA format.
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