The case
XYZ Pty Ltd is an established company (the ‘Company’) that has been selling hardware tools
and paints for the last 30 years using traditional “brick and mortar” business model, based on
tradesmen coming to the store and selecting the goods they want to buy.
They are currently seeking to expand their business to include on-line catalogue with ability to
be browsed, select items to be put in the shopping bag and to make an on-line payment with
goods either being collected in the store, or shipped via a courier.
The objectives are to increase the sales, to make it more convenient (time saving) for the tradies
and also to allow non-trade people to shop on-line.
Thy envisage 20% sales growth.
The Company CEO provided the following very high-level and rough ideas for possible
developers:
For customers, they can browse the catalogue, explore particular item’s details, add an item to
shopping bag, change the number of items, add and delete items to/from shopping bag, select
pick-up in the store or delivery to the nominated address and make an online payment or to
send an inquiry to the store. Store personnel can respond to the inquiries and contact the
customer via email or phone based on the details provided by the customer.
Customers will also have the opportunity to rate and review goods purchased and service
provided by the store. Store personnel will be able to respond to the customers’ review.
The Company wants to implement the first Minimum Viable Product (MVP) in the next six
months and have secured an investment for this. Further investment to finalise the full version
in the following six months will be provided on the basis of satisfactory assessment of the MVP
implementation.
XYZ has engaged you (i.e. a group of you) as the requirements analyst in this project.

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